Affiliate Marketing | Commission Strategy | Partner Terms When Affiliate Marketers Should Negotiate Better Commission Rates ByMara July 5, 2026August 25, 2026 Know when your volume earns a raise, pack the proof managers need, and negotiate cookie, bonus, and trial levers – not only the headline rate.
Affiliate Marketing | Due Diligence | Program Economics Affiliate Program Economics: How to Judge Commission Sustainability ByMara July 3, 2026September 14, 2026 Tutorial: underwrite expected yield, intro vs steady-state, and merchant signals before you build a cluster on a sticker rate.
Affiliate Strategy | Commission Design | Partner Economics LTV-Based Affiliate Commission Structure: Pay for Customer Value, Not Orders ByMara March 19, 2026September 4, 2026 Pay affiliates for partner-level customer value, not raw order volume. Build LTV tiers from data you already have.
Affiliate Marketing | Attribution | Coupon Partners Affiliate Commission Cannibalization From Coupon Partners: 5 Signals to Check ByMara March 19, 2026August 24, 2026 Coupon partners are a last-click layer, not automatic thieves. Pull five report signals before you cut rates.