Affiliate Strategy | Commission Design | Partner Economics Calculate Your Effective Affiliate Commission Rate After Attribution Leakage ByMara September 6, 2026September 6, 2026 Sticker commission % hides last-click harvest. Tag leakage, restate an effective rate, then change policy before you rewrite the rate card.
Affiliate Strategy | Commission Design | Partner Economics Why Industry Commission Rate Benchmarks Fail Operators ByMara September 6, 2026September 6, 2026 Industry and competitor commission % tables are not rate-card inputs. Map the band, retention, and effective rate before you copy a number that is not yours.
Affiliate Strategy | Commission Design | Partner Economics Measure Customer LTV by Affiliate Partner Before You Touch the Rate Card ByMara September 4, 2026September 4, 2026 Do not redesign commission tiers on blended LTV. Join affiliate source to orders and retention (or NTF), clean the sheet, then hand off to structure.
Affiliate Strategy | Commission Design | Partner Economics LTV-Based Affiliate Commission Structure: Pay for Customer Value, Not Orders ByMara March 19, 2026September 4, 2026 Pay affiliates for partner-level customer value, not raw order volume. Build LTV tiers from data you already have.